Marketing Manager- Hospitality

Apply

locations : Melbourne

time type : Full time

posted on : Posted Today

time left to apply : End Date: July 5, 2026 (15 days left to apply)

job requisition id : R7864

Better begins here

Crown Resorts is a great place to visit and it’s an even better place to work, a place where you can play your part in creating fun, memorable, world-class experiences for our guests and our people. We value passion, optimism, and an appetite for change - for the better. Here, you’ll be part of the team, empowered to explore more, experience more and supported by your leader to grow and develop.

We’re looking for a Marketing Manager – Hospitality to lead the strategy and delivery of marketing initiatives across our premium food & beverage and hotel offerings at Crown Melbourne.

About the role

Reporting to the General Manager – Marketing, this is a key leadership position responsible for shaping and executing end-to-end hospitality marketing strategy within our integrated resort.

You’ll lead a team while working cross-functionally to deliver data-led, commercially impactful campaigns that drive visitation, revenue, and brand growth.

From launching new dining concepts to sustaining long-term customer engagement, you’ll play a critical role in bringing Crown’s hospitality experiences to life.

Key responsibilities

• Lead the development and execution of the hospitality marketing strategy across Crown Melbourne’s dining and hotel portfolio
• Plan and deliver integrated, multi-channel campaigns, leveraging data, insights, and customer segmentation
• Drive the successful launch and ongoing performance of new hospitality concepts through coordinated campaigns spanning PR, CRM, digital, events, and on-property activation
• Manage campaign performance, budgets, and ROI, ensuring commercial objectives are achieved
• Analyse campaign performance and customer insights to continuously optimise marketing effectiveness
• Oversee quarterly marketing plans aligned to business priorities and growth opportunities
• Ensure compliance with regulatory requirements and internal governance processes
• Lead, coach, and develop a team of Marketing Executives and Coordinators in a shared services environment
• Build strong relationships with hospitality operations, events, partnerships, and marketing teams

About you

You’re a commercially minded marketing leader with a passion for hospitality and premium experiences. You thrive in fast-paced, complex environments and bring a strategic yet hands-on approach.

• 7+ years’ marketing experience, including 4+ years in hospitality, F&B, or hotel marketing
• Proven success delivering multi-channel, data-driven marketing campaigns with clear commercial outcomes
• Experience leading marketing strategy for premium or luxury brands
• Strong stakeholder management skills and experience working in matrix or shared resource teams
• A solid understanding of marketing fundamentals and campaign execution across channels
• Tertiary qualifications in Marketing or a related field (preferred)

On top of exciting career possibilities, we offer better exposure to experiences and learning. To see our range of benefits and opportunities visit Crown Resorts Careers.